There's a seemingly endless number of possible disasters that can happen, and they can happen either today, tomorrow, a week from now, or a couple years from now. Just this week we in the Philippines experienced a number of earthquakes across the country, and it has brought back the reality of where we live - the Pacific Ring of Fire - and the eventuality of the Big One hitting us soon. But that's where the wake up call comes into full force: in terms of how our planet works, soon could mean tomorrow or it could mean thousands of years from now. All we can be certain about is that we live on a planet where natural disasters occur every day, and unlike other disasters, they don't discriminate. Once they strike, they will impact all of us - both businesses and individuals alike. Now we can't prevent them from occurring but we can be prepared so we minimize loss of lives, cope with disruption, and recover as quickly as possible.