To be truly successful in anything, you need to be fully committed to it. You wouldn't expect to win all of your football matches if you never actually showed up to any training sessions. The same goes for your marketing. You can't expect to see a positive result if you inconsistently produce blog content or rarely post on your various social media platforms.
A quick Google search of startup founders will more than likely present you with images of relatively young entrepreneurs. This goes hand-in-hand with the idea most of us hold, that startups are run by cool, hoverboard-riding millennials. But statistics say otherwise. It seems the reality, maybe not as sexy, is that most successful startups are in fact, run by the hoverboard-riding millennial’s mom and dad.